Meet our Director
Abhimanyu Sood
With a dynamic career rooted in real estate, finance, and growth strategy, Mr. Abhimanyu Sood brings over a decade of hands-on experience to the leadership of Terra Surge. As a visionary in the industry, he has played a pivotal role in shaping the company's mission to empower developers with modern solutions to complex challenges like unsold inventories, choked cash flows, and talent gaps.
Mr. Sood’s strength lies in sales and strategic alignment, helping real estate businesses accelerate performance through targeted interventions and market-smart execution. His deep understanding of go-to-market strategies enables him to craft campaigns that not only resonate with buyers but also drive tangible results on the ground.
Beyond marketing and sales, Mr. Sood has a solid foundation in home-loan banking and construction finance. His expertise in working closely with financial institutions allows him to design capital-efficient solutions for builders — especially those navigating today’s demanding credit landscape.
A results-oriented leader, he is known for blending strategic vision with operational pragmatism, making him a trusted partner for developers aiming to scale sustainably in a rapidly evolving market.
At Terra Surge
We are powered by a team of seasoned professionals from diverse domains including real estate, finance, marketing, and business strategy. Our collective experience spans across builder sales, go-to-market execution, home financing, project branding, and developer consulting. We thrive on solving complex problems — whether it's helping clients move unsold inventory, unlock choked cash flows, or build leaner and smarter sales engines.
Our team believes in being more than just service providers; we are strategic growth partners. Each member brings deep domain expertise and a hands-on approach to ensure our clients achieve measurable outcomes. By combining market intelligence with sharp execution, we work closely with developers to align their business goals with actionable strategies that deliver results in today’s challenging real estate environment.
Our Core Values
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Integrity First
We say what we mean and do what we say. Trust is our foundation — with our clients, partners, and team.
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Clarity Over Complexity
We break down complex business problems into simple, strategic solutions that actually work in the field.
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Execution Excellence
Ideas matter, but execution wins. We’re obsessive about timelines, details, and delivering what we promise.
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Innovate with Purpose
We’re not here to follow trends — we create value by challenging norms and rethinking how real estate can grow.
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Client Success is Our Success
We measure our success not by activity, but by the impact we create for the developers we serve.
At Terra Surge, our values aren’t just words — they’re the reason we’ve become a trusted growth partner for forward-thinking real estate developers.
Our Expertise
Sales
Boosting Sales Performance
Our sales strategies are tailored to increase conversions and drive revenue growth for a smooth sail through for our esteemed builders and developers with respect to their construction timelines and expenses.
Marketing
Innovative Marketing Solutions
Cutting-edge marketing campaigns to enhance brand visibility and attract potential buyers with operational excellence and performance marketing across channels.
Strategy
Strategic Planning
Developing effective plans to overcome challenges and maximize opportunities with pricing realisation modeling & Inventory strategizing
Finance
Financial Expertise
Providing financial insights and guidance to optimize resources and help customers in home loan guidance.
CRM
Customer Relationship Management
Building strong client relationships through personalized interactions and efficient CRM systems.